Joy 96.5 at 25: Who We Are, Why We Exist, and Where We’re Heading

A clear look at our mission, our community heartbeat, and the next season we believe God is leading us into.

A quick hello (and a heartfelt thank you)

If you’ve listened to Joy for years, discovered us this month, partnered with us through giving or advertising, or simply bumped into one of our team members in the community – thank you.

This year we’re celebrating 25 years of Joy in Fredericton, and we wanted to take a moment to say, clearly and with depth, who Joy is. Not just what station we are, but why we exist, what we’ve always been about, and what we’re building toward in the season ahead.

25 years in Fredericton, and three things that have always been true

Over 25 years, technology has changed, music has changed, and our city has grown. But these three commitments have always been at the centre of Joy.

1) Hope-filled, Christ-centred music and content that brings joy and peace

Joy exists to broadcast top-quality, hope-filled, Christ-centred music and content. For many people, Joy is what’s on in the car on the way to work, in the kitchen during a busy morning, or in the background when life feels heavy. We don’t take that lightly.

We aim to be a steady voice – uplifting, encouraging, and rooted in the truth of the gospel – so listeners can breathe a little easier, remember they’re not alone, and find the strength to keep going.

2) A platform that helps churches, businesses, and community serve together

We love our community – and we believe Christian radio should be more than something you listen to. It should be a platform that helps people connect.

That’s why Joy works hard to be a connector and catalyst – bringing churches, businesses, and community partners together around shared needs and shared solutions. When local people show up for local people, Fredericton becomes a stronger, more hopeful place.

Last year alone Joy contributed $30,000 back to our community through these partnerships. Learn more at joyfm.ca/impact-partner/.

3) Growing our reach and influence to serve more communities

We want to grow in influence and reach – not for a bigger name, but for a bigger impact.

That means deepening trust right here in Fredericton as we serve frontline non-profits who are meeting real needs, and it also means planting seeds beyond Fredericton – in places like Woodstock, Saint John, St. Stephen, and beyond.

When Joy grows, hope travels farther. And as our signal and our story reach more people, our ability to serve grows too.

The last two years: growth we’re grateful for

The last two years have been a season of meaningful growth for Joy. We’ve seen new partners step up, new relationships form across the city, and more stories of impact than we can count.

We’re grateful – and we’re also clear-eyed: growth only matters if it leads to deeper service. Our goal isn’t simply to do more. It’s to do what we do with excellence, integrity, and genuine love for people.

The next season: lofty goals, strong faith, and a community-sized vision

As we step into our 25th year, we believe God is leading Joy into a new season. It’s exciting – and yes, it’s ambitious.

We have our sights set on some lofty goals in the next year, because we see the opportunity in front of us: with our community’s help, we can spread hope and support community impact at a scale we’ve never experienced before.

We trust God to lead, and we’re also committed to doing the practical work – building strong systems, growing healthy partnerships, and showing up with consistency so people know Joy is a station they can trust.

How you can help Share a little Joy

If Joy has encouraged you, helped your family, strengthened your faith, or connected you to community, here are a few simple ways you can help us move into the next 25 years:

  • Listen and share: Tell a friend, turn us on at work, and share a post when Joy’s content encourages you.
  • Partner financially: Monthly giving (or a one-time gift) fuels the daily work of broadcasting hope and serving the community.
  • Become an Impact Partner: Businesses and churches can help sponsor front-line non-profits and community initiatives through Joy.
  • Advertise with purpose: If you’re a business owner, advertising with Joy helps you grow while supporting hope-filled local media.
  • Pray: Pray for our team, our partners, and for open doors to reach more people with hope.

If you want to start a conversation about partnering, we’d love to hear from you. Let’s figure out what makes sense for you and how we can serve together.

Thank you for 25 years

Whether you’ve been with us since the early days or you’re new to Joy, you’re part of the story. Thank you for trusting us, supporting us, and believing that hope matters.

We’re excited for what’s ahead – and we’d love to keep serving you, serving Fredericton, and planting seeds of hope in communities beyond. Here’s to the next season, and to sharing a little Joy together.

• Learn about advertising: joyfm.ca/advertising

• Learn about Impact Partners: joyfm.ca/impact-partner

• Donate / support Joy: joyfm.ca/donate

Contact: [email protected]

Comments are closed.